World Food Programme (WFP) designed FreeRice to present a game that challenges the user to
generate money that helps in fighting hunger worldwide. As users play FreeRice and answer
questions right, it triggers a financial payment to the WFP to support people with food —
not just rice — and end world hunger. The project shall make a big difference and contribute
to WFP efforts in the MENA region through launching the Arabic version of the app.