There are two types of online strategies: short-term and long-term. One short-term strategy is "Hype", which is very viral and creates an immediate buzz aimed to direct attention towards a certain product or brand. One long-term strategy is brand building. We craft 12-month strategies designed to build long-term success; the kind of success that only dedication and time can guarantee. Firstly, we audit the digital capabilities of a brand then create a relevant and specific action plan that helps guide the growth and success of our clients as well as pin-point the needs for change along the way, should they arise.
Our experience has revealed that a complete and well-thought out digital strategy that delivers positive results can only come when designers, engineers and marketing strategists work in synergy. We are committed in pushing the boundaries of this seamless integration between design, technology and marketing with the common goal of instilling a real competitive advantage for our clients apart in their respective markets.
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Creative web design is one of the most effective ways to achieve results. We believe that the greatest designs inspire people and the marketplace as a whole to take action. Historically, design has the power to humanize brands and democratize ideas. This has never been more true than it is today, where site layout and user experience are key factors in ensuring increasing conversions.
Our team has skills in web application development, ranging from simple yet effective, which are online corporate pages that provide the basic level of digital presence in an engaging way, to highly intricate, feature-rich websites, portals and e-commerce solutions. Content management systems are built to make website updates more straightforward for our clients. In addition, we can implement a wide range of oriented diversified applications that include games and apps.
In summary, we utilize the internet to engage prospects, customers, leads and advocates. We have a passion for technology, which can be seen and felt in our approach to building websites, mobile apps and web applications.
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Apps, whether they be social or more specific, are an art form in themselves. You need both the technical skills and knowledge as well as the creative skills to not only create an interesting and engaging app, to ensure its future success for the good of your brand. And that’s what we specialize in.
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Our strategic thinkers work hard to ensure that every aspect of a search engine optimization process is pristine, perfect and precise. We know that the implementation of sound SEO principles translates into increased traffic and a stronger, steadily expanding sphere of influence in the online world. We also realize that empowering our clients to continually communicate and engage their target audience is the key to optimizing conversion rates. By working hard and utilizing the most cutting-edge search engine optimization strategies available to us, our professionals keep your business in a state of perpetual online growth and expansion.
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Central to our ability to deliver outstanding results is the role of creativity. Creativity has the power to transform human behavior. We view creativity through a filter of performance. We believe in partnership and accountability. Therefore, our clients are part of every step of the creative process – from briefing to conception, from creation to execution, refining the creative brief, providing feedback on our concepts, and monitoring and evaluating the deliverables to ensure consistency.
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Web copy is often the most overlooked aspect of a website, yet perhaps the most important. The best copywriters don't just provide information in a comprehensive and clear manner, they convince. They sell. It's crucial that every page on our clients’ website is written with the reader in mind, and, most importantly, in a language they understand.
We promise unique content written in a manner that ensures your message is being communicated in a tone relevant to both the brand and the audience. On top of that, we ensure search engine-friendly copy that converts visitors into leads and boosts your website’s ranking in search engines. Our website copywriters have extensive expertise, talent, and skills in both English and Arabic.
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The reason we measure everything is because we are perfectionists. Adjusting, adding, taking away and crafting a more meaningful and thoughtful experience. That’s why we never stop fine-tuning to optimize success by providing data-driven marketing solutions strategically designed to retain your existing customers, attract new ones and optimize for success.
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We help organizations and businesses by acting as a partner for ongoing web support, maintenance and development. Our support includes content management, project leadership and strategic advisement as well as consulting. These aim to help organizations make better technology and design decisions, improve content management and publishing, and connect marketing efforts into an integrated, smart and long-term strategy.
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All of our hosting solutions uses highly secure VPS systems (Virtual Private Server) with trusted hosting partners, in UK and France datacenters.
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Social Media Management
Social media strategy starts with a business goal in mind, but never stops. We continue to help define social media strategies to accomplish your goals, the short- and long-term ones. It’s this focus that helps us make sure we are adding value to your company through our expertise in social media.
We look to develop a social media program that is both scalable and sustainable. We would rather have you profit greatly from one facet of social media and slowly build a larger, more sophisticated program than to be spread in many spaces, and say very little. We believe that this is counterproductive. Everything should start small, but perfect, rather than big and imperfect. Social media services encompass strategy consulting, turnkey management and project-based work. We develop a customized social media program to best meet your needs and budget. One that does exactly what you want and need it to do.
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