Nestlé Egypt mandated Beyond Creation to create a wellness platform for CWCN Program. The purpose was creating a wellness avenue fronting Nestlé influential and trusted Food and Beverage firm in healthcare in N.E. African region.
Many people are unaware of change, we wanted to pass a strong message that it is nice for all of us to appear good and experience the goodness that comes with being healthy. This was to be achieved through choosing a better eating, cooking and exercising. The wellness hub is intended to change consumers’ way of thinking in matters relating to their health and lifestyle.